Entertainment Software Association has announced that both Activision Blizzard and Tencent have joined its ranks.
This brings the ESA’s membership total to 37.
As part of the ESA, Activision Blizzard and Tencent will have access to a number of the organization’s services, which include legal and policy analysis, First Amendment advocacy and business and consumer research, as well as assistance with any IP or anti-piracy issues and operations at the Electronic Entertainment Expo.
Activision Blizzard’s Chief Legal Officer, Chris Walther, said:
We are excited to join ESA. ESA has a long track-record of supporting its members and the video game industry, and we look forward to sharing our unique perspective and experience with them.”
Tencent’s Director of Business Development and Industry Relations, Gordon Bellamy, said:
“ESA supports and cultivates collaboration among member companies. We are excited to join an association that promotes the development of the U.S. game industry as we are exploring more opportunities in this market.”
What are your thoughts?
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