Splatoon features themed events called Splatfests that let players pick a preference, such as AUTOBOTS or DECEPTICONS, and then compete against the opposing side in online battles. A Splatfest celebration lasts for 24 hours, during which players head into battle and try to rack up Turf War wins for their side. While the Splatfest is ongoing, in-game characters get to wear a special T-shirt that shows which TRANSFORMERS team has their allegiance. The ink that each team shoots will also be customized to match the color scheme of the chosen side.
Once a Splatfest ends, the side with the most points will be awarded the most Super Sea Snails, items that will allow them to upgrade their gear in the game. The TRANSFORMERS-themed Splatfest event is scheduled to run starting at 9 p.m. PT on Aug. 28 through 9 p.m. PT on Aug. 29 and is open to all Wii U owners who have Splatoon and an Internet connection.
Splatoon, which is exclusive to Wii U, represents Nintendo’s take on the action-shooter genre. Characters called Inklings can transform into squids as they attempt to cover the play area with their team’s colorful ink and splat opponents. Using an array of inventive weapons, players cover the playing surface with as much of their team’s colorful ink as possible before time runs out. On Aug. 5, a free software update in Splatoon brought a large amount of new content to the game, including two new matchmaking modes, new weapon types, an increase to the game’s level cap and more than 40 pieces of new gear.
Source: Press Release